>> 1-on-1 Coaching Sessions & Innovation Island

Who Will You Decide to Meet With?
A CEO? A Twitter Guru? A Health Game Designer?

Only e-Patient Connections offers scheduled time for you to meet in small groups and 1-on-1 sessions with the absolute leaders in social media marketing, mobile and wireless health and more. Among the many coaches to choose from:

  • Learn YouTube from Rob Halper, Johnson&Johnson—Ask Rob how he manages the pharma industry’s largest YouTube channel, and how he actively moderates and manages the open comment stream.
  • Learn Facebook secrets from Brooke McMillan, Livestrong—Get Facebook community tips as you discuss how she manages 900,000 members of the Lance Armstrong Foundation Facebook community.
  • Explore the Pharma & Healthcare Social Media Wiki with Jonathan Richman, author Dose of Digital Blog—Jonathan tracks over 600 examples of pharma and healthcare social media projects on his Wiki; ask him what works and what you can do to drive better results.
  • Learn about Twitter #socpharm from Eileen O’Brien—Still can’t figure out what the big deal is about Twitter? Ask Eileen how she is bringing the leaders in pharma marketing and social media together on Twitter to share best practices.
  • Special Guest TBA, Director of Med/Legal Compliance—still wondering how big pharma is managing FDA medical/legal/regulatory issues when it comes to Social Media? Ask our expert how she established guidelines and guard rails for her brand managers for AEs, off-label promotion, negative comments, and short-form advertising.
  • Learn both basic and advanced Twitter techniques from Steve Woodruff (Impactiviti) and Diana Sebzda (GriefGirlfriend.com)

Innovation Island gets you hands-on access to the most innovative devices of the year, while meeting with members from their senior leadership team. Get up close demos and instruction:

  • Zeo Sleep Coach—meet company founder and CTO Ben Rubin and learn about the hottest mobile health device of the year (featured in The New York Times, Wall Street Journal, USA Today and The Today Show).
  • Apple iPad Health Apps—explore an Apple iPad see how this unique platform may transform health education.
  • GlowCaps—Think 98% medication adherence is a dream? Not with GlowCap pill bottle caps. Meet Vitality CEO David Rose and learn about his wireless pill bottle cap that tracks adherence and sends reminders to one’s care network.
  • Plus experts showing you how QR Codes, augmented reality and iPhone apps can be used to reach health consumers.